Growth Driven Design
What is
Growth-driven design?
Growth Driven Design is the smartest approach because it optimizes websites by eliminating common problems, trusting data, and ensuring more reliable and measurable results over time. Based on the Inbound methodology, this approach makes web pages respond to user needs without sacrificing aesthetics or functionality.
Why
Growth Driven Design?
Traditional web design
Long-term investment
Static construction
Limited configurations
Stationery design
Growth Driven Design
Dynamism
Constant optimization
Increased results
Sustained investment
Phases
Growth Driven Design
Strategy
Understanding user needs, correcting design problems, and understanding customer requirements to set realistic goals.
Launch
Simulation of the final website to detect mistakes, recognize navigability patterns, and discover which pages require optimization to achieve the proposed goal.
Continuous improvement
The live data collection allows proposing a work plan for the following month, understanding which high-impact actions will bring better results.
Growth Projection
Growth Driven Design
Through the GDD, you can consolidate continuous improvements that are consistent with the growth of your business. Based on a process of testing, application, and diffusion, you will have precise adjustments at hand that will guarantee a reduction in mistakes, lower costs, and better potential clients. It even allows finer communication between work teams.
Methodology
Growth
Driven Design Processes
What
tools
do we use?
Monday
Figma
Semrush
Hotjar
Google Optimize
Google Analytics
Google Surveys
Who is involved
in the process?
Product Owner
It is in charge of delivering the “right product” by guaranteeing its quality and maximizing its value.
Scrum Master
Their job is to help keep the team focused and act on time in the face of unforeseen situations.
Development team
Its main task is to program the site through code, ensuring functionality, navigability, and aesthetics.
UX/UI designer
They evaluate if the page's design, navigation, and order are under the user's needs.
Marketing
We help your brand achieve the desired recognition in all digital channels through SEO and SEM strategies. We have the tools and the key partners to fulfill each proposed goal.
Marketing
We help your brand achieve the desired recognition in all digital channels through SEO and SEM strategies. We have the tools and the key partners to fulfill each proposed goal.
We generate quality content that demonstrates the added value of your brand. To do so, we disseminate them through different digital channels such as mass media, social networks, listening media and blogs.
We generate quality content that demonstrates the added value of your brand. To do so, we disseminate them through different digital channels such as mass media, social networks, listening media and blogs.
Marketing
We outline an efficient methodology that fits your brand objectives to attract, convert customers, and work on their loyalty. We use automation, CRM, Analytics and other powerful tools.
Marketing
We outline an efficient methodology that fits your brand objectives to attract, convert customers, and work on their loyalty. We use automation, CRM, Analytics and other powerful tools.
We take your brand to all digital channels with personalized and effective ads, to publicize your products or services. This way, we can strategically attract prospects with the highest probability of conversion.
We take your brand to all digital channels with personalized and effective ads, to publicize your products or services. This way, we can strategically attract prospects with the highest probability of conversion.
We perform intensive analytics processes to understand the preferences and needs of users, in order to implement a friendly interface on your website and ensure a quality, omnichannel, simple and functional experience.
We perform intensive analytics processes to understand the preferences and needs of users, in order to implement a friendly interface on your website and ensure a quality, omnichannel, simple and functional experience.
We develop your brand's website under the appropriate design and management guidelines that users need or are looking for when surfing the web.
We develop your brand's website under the appropriate design and management guidelines that users need or are looking for when surfing the web.
Web analytics is a process that is responsible for collecting data from an online page, to subsequently evaluate them according to their status and evolution. This exercise is fundamental to improve the reach of the contents and to guarantee the users' recall.
Web analytics is a process that is responsible for collecting data from an online page, to subsequently evaluate them according to their status and evolution. This exercise is fundamental to improve the reach of the contents and to guarantee the users' recall.